The liquid lipstick applies effortlessly with a light silky feel and I love that it's super highly pigmented so you don't need to apply loads to get the desired colour - one coat is enough I am shook! Within a few seconds the lipstick starts drying down into the most gorgeous matte finish and what I really love is that it feels so weightless, there's no dry sticky feeling when you rub your lips together. I also love that you can wear this with confidence knowing there will be no flaking of product throughout the day. These lip pigments come in a fabulous variety of gorgeous shades, check them out and find some of your favourites! I cannot recommend this enough, the quality is amazing! It has easily become my favourite liquid lip product 😍 Some highlights: Long wearing and transfer proof Bold pigment with high coverage Comfortable on the lips Infused with fluid pigment complex for a weightless feel but bold pigment